I have a history of leading multi-disciplined design teams to create dynamic experiences in digital and print, increasing user engagements, and improving visual identities; with a strong background in visual storytelling and graphic design.
Focus Areas
Experience Direction
• Lead teams of visual and interaction designers, and content strategist
• Refine flows and interactions from wireframes to high-fidelity prototypes
• Run qualitative and quantitative research
Art Direction
• Create and maintain 4 design systems over 4 platforms, stand alone apps, and brand standards
• Consult and direct outside vendors and agencies
• Direct over 30 in-house projects at once
Strategy
• Run 3- to 5-year future thinking projects
• Support the brand’s future vision and experience evolution efforts
Management
• Supervise a team of 45 in locations across the country
• Manage risk, financial plans, and improve delivery
• Strengthen partnerships and development for team members
Case Studies
Images by Ed Anderson and We Love Pictures